HISTORIC COLLABORATION
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# of Stakeholders Involved in Enterprise Purchase Has Increased in Last Decade.
In the dynamic world of B2B sports partnerships, understanding and addressing the specific challenges faced by our customers is key to building successful relationships. Our insights reveal that B2B buying groups are typically 57% through their purchasing journey before they even engage with suppliers. This shows a clear need for strategic positioning to influence customer decisions early in their journey.
Early Engagement: Many B2B organizations struggle to engage with buying groups at the crucial early stages of project shaping. This lack of early interaction often leads to missed opportunities and misaligned expectations.
Brand Differentiation: In a crowded market, creating a distinct and trustworthy brand identity is crucial. Many firms find it difficult to stand out and make a memorable impact on potential customers.
C-Suite Connection: Establishing robust relationships with executive-level decision-makers is often challenging but essential for closing deals and fostering long-term partnerships.
Direct Relationships: We prioritize forming close, direct relationships with buying groups from the outset. This proactive approach allows us to shape projects effectively and align our solutions with the specific needs of our clients.
Impactful Branding: Through strategic marketing and clear messaging, we elevate our brand’s presence, making it more recognizable and trusted in the B2B space. Our partnerships in the sports industry not only boost our visibility but also connect with clients on a personal level, combining their professional interests with personal passions.
Executive Engagement: We leverage our network and industry expertise to build and maintain strong connections with C-suite executives, ensuring that our proposals are not only heard but also respected and considered.
Utilizing sports as a platform for engagement, we connect with our customers beyond traditional business environments. Sports evoke passion and create a shared experience, offering a unique way to engage with clients and build lasting relationships. Whether it’s through event sponsorships, exclusive experiences, or impactful co-branding, sports serve as a powerful tool to captivate and connect with diverse audiences, including those hard-to-reach senior executives.
By focusing on these strategic areas, we are not just participating in the market; we are setting the pace and defining the future of B2B sports partnerships. Join us to transform your market approach and create more meaningful, impactful customer relationships.
We tackle the most pressing strategic B2B enterprise challenges by leveraging the vast and exciting assets and tools across the largest global golf & motorsport platforms.
Consulting and advisory to brands to answer:
We can provide turnkey resources or supplement your existing team to get the most out of your partnership.
We think of various rights and assets across golf & motorsports as modular building blocks to support our clients’ strategic organisational initiatives. We tilt the size and quantity of the below into bespoke packages so that every dollar and resource is used as effectively as possible to achieve maximum return on investment.
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1440 is simply the number of minutes in a day. But what it represents is so much more than that.
An international management consultancy with golf & motorsport at its core.
1440 Sports
Fulham Park House
1a Chesilton Road
London
SW6 5AA
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